Digital Marketing

You’ve heard that original content is an important part of building your online presence. Blog posts. YouTube videos. Instagram photos. Facebook updates. LinkedIn articles. Email newsletters. These are just some of the many ways to go about it. But regardless of what platform you publish on, or what format you publish in, you’ll run into […]

As most business owners know, reviews are an important part of any online marketing effort and essential to optimizing their Google My Business listing. Many consumers rely on reviews when making decisions, so having honest, positive reviews can lead to more business and sales. It might feel like reviews are out of your control, but […]

Social Media can be the catalyst to small business success or failure. Time and time again I speak with business owners who need assistance navigating the waters of social opinion on sites such as Twitter, Facebook, and LinkIn. Today I want to share some advice that I recommend for all small business owners. Time Your Posts […]